| MIAMI – The Miami Gay & Lesbian Film Festival (MGLFF)
today unveiled the official image for its 5th Annual Festival, to be
held April 25 – May 4, 2003 in South Beach and other locations in
greater Miami. The image, which will be featured in national and local
advertising campaigns, as well as on promotional material like the
Festival’s poster, program book cover and t-shirts, was created by
Miami Beach conceptual designer Paul Jacober of Jacober &
Associates. The Official Image, selected from an open
competition held last fall by MGLFF, was unveiled before the
Festival’s gala fundraiser of The Business of Fancydancing at
the Regal Cinemas on South Beach in front of an audience of
approximately 200 people.
"The Miami Gay & Lesbian Film Festival has always stood out among
Miami’s many film festivals for its unique and bold creativity in both
programming and presentation," noted MGLFF Festival Manager Jaie
Laplante. "We felt Paul’s submission continued in that fine
tradition. It’s a strong, bold, instantly identifiable image that
captures much of the flavor and spirit of Miami that makes it an
international meeting place for the gay and lesbian communities."
Jacober’s work is well known to MGLFF. As a graphic designer, he
produced much of the Festival’s printed material for the 4th annual
Festival held in 2002, a role he will continue in 2003. He submitted
his image to MGLFF’s open-call competition last fall in the hopes that
he could fuse his vision for the 5th Annual Festival’s branding with
his graphic work for the Festival, which ultimately proved to be a
winning combination for MGLFF’s selection committee.
"Miami is synonymous with sexiness and fun, so I felt this year’s
Miami Gay & Lesbian Film Festival identity had to embrace and reflect
both of those qualities, but in an approachable, enticing manner,"
said Jacober in commenting on the creative impulses behind the image
he created for MGLFF.
"Ultimately my creative inspiration found its conceptual spark in
contemporary advertising campaigns: clean, stark white backdrops
canvassed with fresh, young people who playfully resonate sex ‘appeal’
rather than an in-your-face sexuality. I then integrated the
typography to whimsically dance around their bodies, teasingly hinting
at nudity, yet never really exposing their flesh -- much like a
bathing suit that piques just the right amount of interest in one’s
imagination."
A 1993 graduate of Pepperdine University’s School of Journalism, in
Malibu, California, Jacober’s career has spanned the worlds of
publishing and conceptual design. His work includes stints at Vibe
magazine in New York City and in Miami Beach with Cre8tiv Juice. He
also served as the original managing editor of the now-defunct Miamigo
Magazine. Today, he has his own company, Jacober & Associates, a
full-service concept and design group with clients as varied as Rubell
Hotels, Miami Art Museum, Art Center South Florida, the Art & Culture
Center of Hollywood, BASE, The Laundry Bar, AJ Japour Gallery, Vita
Naturalis products, and the former C1TV.com.
"I am quite honored to have been chosen as the creative artist
whose image will represent this year’s Miami Gay & Lesbian Film
Festival," said Jacober. "My past experiences in working with the
Festival have been extremely gratifying, and it now feels like it’s
come full circle. In general, Miami has afforded me many creative
opportunities, like no other place has, and I feel I owe much to this
community."
With some of the city’s other film festivals making significant
adjustments to their dates and their images in response to MGLFF’s
outstanding success in this past few years, MGLFF’s 5th Anniversary
edition is being carefully shaped and molded to make its biggest
impact yet. Full details of the 5th Anniversary Festival program will
be released to the public on Monday, March 17th, 2003.
MGLFF Festival Manager Laplante said just over a dozen entries from
interested artists were submitted to this year’s official image
competition, and that the selection committee, made up of MGLFF staff
members and MGLFF’s Marketing Committee, deliberated over a period of
about 3 weeks before making their final selection.
NOTE: MGLFF’s 5th Anniversary official image is available on CD
for all media on request. Please contact Jaie Laplante at the MGLFF
office, 305-534-9924.
Copyright © 2001-2002 by Miami Gay & Lesbian Film Festival (the
"Festival"). All rights reserved.
Any reproduction of the images, designs or other works embodied herein
without the permission of the Festival is expressly prohibited and the
Festival shall have no responsibility or liability of any kind or
nature for any unauthorized use. |
